After firmly type-casting themselves as offering the museum dial watch and only the museum dial watch, Movado has been relatively successful lately in offering some different (and mostly) appealing designs to mix things up a bit. It is true that for years they have offered other deigns, but the museum dial watch is what seems to define them. So taking the “sun 12 o’clock” indicator and playing around with new designs, Movado has been able to successfully offer a range of “other” watches over the years.
An example is this is the simply named Movado Bold Chronograph. It comes in black and white (possibly a few other colors) . It has the simplicity of the museum dial, with a modern look and more utility. Don’t miss the actual hour markers! The case is 42.5mm wide and comes in a plastic case (OK, “polymer”) that is cheaper than coated steel or ceramic. The movement is a Swiss ETA quartz chronograph, and it comes on a matching leather strap. Price for this quite attractive fashion forward watch is $495.
